Almost always offered as a crisp, refreshing summer brew, wheat beer is one of those styles, which has so many different beers within it, that saying ‘Bring me a wheat beer’ in a bar is like saying ‘Bring me a plate of food’ in a restaurant. With so many variations, from traditional German
Alberta’s Breweries Collaborate
As craft beer slowly picks away at the overall market share of beer sales, it has become commonly accepted among craft brewers that the success of one brewery is good for all other craft breweries.
Adding accessories to your product line will not only increase your average sale, it can attract new people into your store and offer them a better buying experience. Consider adding liquor-related items, such as flasks, decanters, glassware, non-food items used in cocktails, bottle openers, and corkscrews. Available from a wide variety of suppliers, these non-alcoholic items offer good margins and an appealing contribution to your bottom line.
Alberta Supports Craft Breweries
Visitor spending on food and beverage in Alberta accounts for 28% of tourism expenditures in the province and the government wants craft breweries to be an attraction that will further develop culinary tourism in Alberta.
Alberta Liquor Market Trends
Alberta’s liquor sales are leveling out and certain segments are increasing according to the AGLC. Coolers and ciders increased 5.6% from April to September 2017 compared to the same period last year and the wine category continued to gain market share increasing 1.6%. The beer category declined 1.2% and spirits decreased 1.5%.
Serving a Perfect Pint
Hold glass under tap, open tap, pour beer. Simple, right?
Pouring a pint of draught certainly looks straightforward, but in reality, liquid hitting the glass is just the end point of a long process with a great many variables that should demand your attention.
Beer Buying Behaviour
As business owners there are many things we all want to strategically do, but most come down to 5 basic needs: Drive Traffic; Increase Frequency/Loyalty; Grow Basket/Cheque; Differentiate vs. Your Competition; and Reduce Cost/Complexity.
New Opportunities for Alberta’s Small Liquor Manufacturers
Effective August 15, 2017, amended policy will bring Alberta craft beers and spirits to approved farmers’ markets alongside cottage wine, which is already approved to be sold at these venues. “This policy builds a new connection between local business and their local community while increasing access to locally-made liquor products.
Micro-Brewed Beer and Canadian Wine Trending
Sales from April to June 2017 showed a whopping 14.9% increase in Micro-brewed beer over 2016, and Canadian wine increased volume sales 6.6%. Gin was another strong growth leader with a 10% increase. The figures…
Milk and sugar? They’re ingredients you’d expect to add to tea, not beer.
However, many brewers are doing just that, by supplementing their beer’s body and sweetness with lactose, a complex sugar found in milk.
BC Liquor Sales Q1 2017
Canadian wine sales are soaring in liquor stores with a 36.1% increase over last year, but pubs and restaurants show the reverse trend with a decrease of 3.6%. This trend shows that the hospitality industry is slow to follow consumers’ preference to enjoy Canadian wine, not just that produced in BC.