Tapping Into Growlers
Have you thought about installing a growler filling station in your liquor store? With a growler bar, you’re providing a product on tap that clients want, especially when it’s a beer that’s only available in kegs. The first time a customer buys and fills up a growler (64 ounces) the cost is about the same price as a 6-pack of beer—between $5/litre up to $13/litre for more expensive brews. Refills become cheaper once customers have their own growler and aren’t paying recycling fees.