The AGLC recently made changes to the liquor tasting policy. Servers are now required to have ProServe certification, licencees can recover some costs, and sample sizes have increased.
You're invited to an exclusive mingler-style tasting of Valpolicella and Prosecco Superiore wines. With more than 20 winery principals who have traveled exclusively to Vancouver with listed and unlisted wines, this is an opportunity to …
Paul Rickett of Bowen Island Beer and Wine Cellar won Liquor Retailer of the Year at the recent BC Hospitality Industry Awards.
Today's drinkers are looking for more than beer in a generic shaker sleeve or six ounces of wine served in an eight-ounce footed goblet. Many are looking for interesting and unusual cocktails, premium whiskies, or craft beers served…
With increasing competition in the liquor industry in Alberta, liquor retailers need to up their experiential ante. That includes checking in on your outlet’s ambiance and vibe, service and selection, and developing a no-stone-left-unturned approach to marketing, and your ability to nurture your clientele.
In good times or bad, in celebration or sorrow, consumers continue to enjoy their alcoholic beverages. And so, the thinking goes, selling beer, wine, and spirits must be something of a no-brainer, right? As anyone…
